Blogging For Business training course
Overview
At the end of 2009 there were 126 million blogs estimated to be in existence. No longer just for individuals to share their innermost thoughts, blogging has become a mainstream communication tool for all sizes of business. Blogs today form the backbone of social media marketing and search engines love them.
Is it time you joined the blogosphere?
This course explains how blogs can really work for business as a great marketing tool to raise the profile of your area of expertise and improve your ranking with search engines.
What will I learn?
The main topics covered include:
• Reasons to blog
• When to start blogging (what you need to do first)
• What to blog about and how to optimise your blog
• How often to blog
• Comments and feedback
• RSS feeds and why they’re important
• Pros and cons of blogging
• Blogging etiquette
• Case studies
How will I benefit?
Following this training course you will be able to:
• Recognise the importance of blogs and their role in internet marketing
• Create business objectives and manage expectations from your blog
• Understand how to create readable blog content
• Use a blog to connect with your prospects and customers
• Increase visitor numbers to your website
• Encourage interaction with your prospects as well as loyal customers
• Manage your blog effectively
How much does it cost?
Our Blogging For Business course is £125 plus VAT per delegate.
Bespoke in-house or company-tailored training is available, please ask for details.
Book any two training courses – 10% discount*
Book three or more courses – 15% discount*
For group booking discounts please ask for details. One-to-one or in-house training can also be arranged to cater for your individual company needs, please ask for details. Full training notes (and refreshments for 42 Tyndall Court training) included.
*Bookings must be made at the same time
How do I book a place?
To book your place on our Blogging For Business course please call 01733 371363 or email angie@mediamatters-pr.co.uk








