Internet Marketing - An Overview
Getting to Grips with Internet Marketing - All you need to know
New 1 day course 10am - 4pm
Internet marketing is a well-used phrase but what does it really mean? You've probably already heard about marketing online using media such as social networking, blogging and SEO (search engine optimisation), but need to know if any, some or all of these will work for your business.
Internet marketing offers excellent opportunities to get closer to our customers than ever before and it's essential today to know how to do it better than the competition.
This one day course examines each of the key components of Internet marketing, including an in-depth session on your website as the first and most important piece of online marketing in your toolbox. The one day session is ideal if you need detail on what, why and how to use Internet marketing techniques for your business including case studies.
In the morning you’ll also receive a unique website marketing check along with other delegates and the opportunity to discuss any points raised about your current website. There are lots of chances to ask questions during the day related to your business as we discuss each topic.
Lunch and refreshments are included.
What will I learn?
- Website optimisation tips (including an expert analysis of your own website)
- News and press releases online
- Social networking
- Online advertising
- Email marketing
- Viral marketing
- Search engine optimisation
- Online affiliate marketing
- Mobile marketing
How will I benefit?
Following this training course, you will understand how to:
- Select the right Internet marketing activity for your business
- Get started with some ideas for online topics and content
- Assess the key benefits of each Internet marketing tool
- Use a range of Internet marketing tools such as Facebook, Twitter and email marketing
- Put together an internet marketing plan for your business
How much does it cost?
£195.00 per person. One-to-one or in-house training can also be arranged to cater for your individual company needs. Full training notes (and refreshments for 42 Tyndall Court training) included.
How do I book a place?
To book your place on our Internet Marketing course please call 01733 371363 or email angie@mediamatters-pr.co.uk