[News] Work experience at Media Matters: Hannah’s story
Over the last week we have had the absolute pleasure of welcoming Hannah, a local work experience student, into the Media Matters team. A keen photographer, Hannah wanted to learn
The Hawk update: Expanding local search parameters
Google has taken advantage of the distraction caused by the mobile-first index, by quietly releasing a new update to the core algorithm. Taking place on the 22nd of August, it
Google algorithm updates and the impact they had
As we anxiously anticipate the arrival of the mobile-first index, we take a look back at some of the previous updates and the way in which they shaped the digital
Google removes instant search in a bid to push mobile search even further
Late last month, Google announced they were removing instant search with immediate affect. Instant search was launched in 2010 with the ability to predict what users were searching for, offering
Setting your PR and digital marketing budget for 2017/18
For the majority of businesses, Q1 of 2017 will be the time to focus on budget allocations for the next financial year. PR and digital marketing budgets should form a
Vine is shutting down: A lesson in why not to put all your eggs in one basket
On the 27th October 2016 we learnt that Twitter was shutting down Vine. As soon as the news was announced, the world of social media erupted with fond farewells: #RIPVine.
Our review of BrightonSEO April 2016
The digital marketing landscape changes so regularly that without training or upskilling you can be left behind. The Media Matters team regularly skill-share in the office, but some external events
3 steps not to skip when conducting market research
Market research isn’t just for large corporations. If used effectively, it can be used by businesses of all sizes, across all industries. Successful businesses will regularly update their market research
Integrated or Specialist marketing agency – what’s right for your business?
Integrated or specialist marketing agency – what’s right for your business? This is a question businesses the world over will ask themselves from time to time. In the ever-changing world
Getting to know your audience with Google Analytics
If you have a valuable product but have no idea who to market it to, the value of your product may as well be zero. Most importantly, it becomes a
