10 digital marketing priorities for 2015
Although we’re already half way through January (how did that happen?) we thought you’d like to hear our thoughts on where to focus your marketing efforts this year. 1. Go
Website metrics: 5 things to measure to make sure your website is working for you
Note: This blog post assumes that you have Google Analytics or something equivalent installed to track your website. If you don’t, then stop reading this post right now and get
Five simple ways to drive more traffic to your website
When you read these, you might think that I’m stating the obvious, but you’ve got to start somewhere. Before we look at my top five ideas, I should say that
Balancing your user-friendly and SEO copy to produce quality web content
Getting the balance right between optimised web copy and user-friendly content on your website is a challenge. But it’s crucial to do so and here’s my take on how to
Why good PR can support your website and help with SEO
Generating positive PR is one thing – maximising its benefit is another. Good PR helps build profile and target your audience with relevant messages but rather than simply sitting back
Open Graph and Social Meta Tags… huh?
Fair warning: I am about to get a little bit more technical than most people may be bothered to deal with, but that is the very reason you should, because
Don’t let dot-uk pass you by!
.uk top level domain extensions are now available to buy. If you already own the .co.uk extension for your domain, you will have the first right to buy the new
6 ways to make your website more social
I have lost count of how many companies contact us to help with social media, only to find they have a website which is so rigid and inflexible that there
How to use your email marketing data
One of the best things about being an agency is that we have to be disciplined about tracking and managing data and reporting statistics, because we’re accountable to our clients.
Email marketing: how to make sure people want to hear from you
The number of unsolicited email newsletters that arrive in our inboxes these days means that the good ones really do stand out from the crowd. That doesn’t necessarily mean spending
